The WOOE reveals the winners of its 2nd Awards

The World Olive Oil Exhibition acknowledges the excellence of the olive oil sector with the 2^nd WOOE Awards. The aim is to focus on the professionals, companies, projects and products that contribute to improving and developing the olive oil industry. The awards ceremony will take place on Wednesday 27^th of March at 11.45 at IFEMA (Madrid), in the fair’s Conferences Hall.

Recognition for spreading knowledge is given to the Regional Government of Jaen and Jaen’s “Fundación Caja Rural” for publishing the handbook: The international olive cultivation presented in the five continents and translated into six languages.

Recognition for the development of the strategic business model given to Aceites García de la Cruz.

Recognition for the design, development and implementation of a promotion and dissemination plan for an economic sector, given to the “Interprofesional del Aceite de Orujo de Oliva” (Spanish Inter-professional Association for Olive Pomace Oil).

Recognition for the international promotion of olive oil, given to the “Office National de l’Huile de la République Tunisienne” (Tunisian Olive Oil Office).

Recognition for the internationalization endeavor as corporate strategy, given to Borges International Group.

Furthermore, the World Olive Oil Exhibition awards the most ground-breaking products made with olive oil at the 2^nd Delicatessen Olive Oil Awards, which will be presented at the same event.

 

 The World Olive Oil Exhibition and Globalcaja

The WOOE is organized by Pomona Keepers and is sponsored by Globalcaja, which has backed this fair since its beginning.

The WOOE is the world’s biggest fair exclusively devoted to the olive oil sector; and Globalcaja is aware of the importance of this fair for Castile-La Mancha´s surroundings and its companies; therefore we have worked together since the fair began. These initiatives are a success that Castile-La Mancha olive mills needed and deserved, and that explains why Globalcaja continues to promote a fair that increases year on year.

The primary sector has been, is and will be Globalcaja’s fundamental and essential point. It has a promising future and it has overcome periods and moves towards a key and strategic positioning for farmers of Castile-La Mancha. Globalcaja is here in order to strengthen the region’s olive mills, and to help carrying out current projects and to value the daily work of this sector.

For this bank, internationalization of companies is an important challenge, and companies know that we have provided a team of experienced and highly qualified professionals available to them. We offer an efficient and differentiating service.

Globalcaja was the first-ever bank in Castile-La Mancha that took the step to assist the region’s olive mills and cooperatives in each of the stages of and throughout the internationalization process by endorsing their presence in international fairs.

Globalcaja’s department for “Banca Rural”, consisting of a large team of professionals, has been encouraging this service to farmers and stockbreeders since its beginning. Proximity, experience and professionalism are the keys to the success of this service.

Globalcaja’s aim is to be an active part in order to stimulate the olive oil trade and to promote olive oil abroad. Globalcaja is leading and actively endorsing those initiatives that enhance the value of Castile-La Mancha products, via a myriad of agreements and collaborations established with different mills and cooperatives.

This support has provided positive outcomes both for Globalcaja and for its clients.

For the clients, the outcomes have been positive because:

1. The partners of the mills are happy.
2. Their turnover has increased.
3. The sales in terms of export have increased.
4. Their products have obtained more value.

For Globalcaja, the results have been positive because:

1. It gained 1,100 million euros in terms of transaction volume of cross-frontier business.
2. It has surged by 70%.

It possesses a department with the best experts and professionals from Castile-La Mancha.